Two-thirds of iPad owners use their iPads 1-5 hours a day.
Click through to Business Insider’s survey findings for the latest insights in how the iPad is being used, or read on to check out Polymash’s favorites with some surprising statistics:
Most say they’ve used the iPad MORE since their initial experimentation period. We had thought people would get bored with the novelty and then use it less.
Almost 30% say the iPad is now their PRIMARY computer.
People spend more of their personal-computing time using their iPads than any other device.
iPad now favorite place to browse the web, with laptop next.
Most iPad owners have downloaded more than 20 apps.
Most people use fewer than 10 apps on a regular basis, suggesting that they’re ignoring half or more of the apps they’ve ever downloaded.
A close call, but: The web browser is the most popular place to read news.
75% of people read books on their iPads.
Kindle books are the most popular, likely thanks to Amazon’s huge selection and cross-platform compatibility.